Strategy
officialCOMMUNITY builds and manages successful stand alone e-businesses for established recording artists. We extend the value of the artist's brand online through community development. We are a technically sophisticated company that is able to use our expertise to deliver the highest quality artist-branded service to the most loyal fans in the most cost-effective manner.
- We provide opportunities to our community members to be active participants on the website of their favourite artist
- We believe that the key to a strong discussion board environment is lively conversation, active moderation and a logical structure
At officialCOMMUNITY we believe that the internet is the future of the music industry. As the online world evolves, most recording artists are finding that it is finally possible to engage directly with their audience. There is no better place to do that than on the artist's official website.
An officialCOMMUNITY-powered website is able to take advantage of all the online world has to offer while still remaining true to an artist's existing brand and being as member-friendly as possible. We do this by creating websites as online communities, where fans are transformed into members and become active participants on the website. We believe that "community" and "members" are more than just fuzzy, feel-good words; they are the foundations of a strong and profitable website. And so we aim to create an online space where our members can gather and feel truly connected with the artist, with one another and with the site.
We further enhance this experience with an easy-to-use store, ticket presales that offer best seats and fast, friendly customer service. Creativity is a highly valued virtue here at officialCOMMUNITY and we believe it can be applied to every aspect of our business, including our online retail operations. As a result, we're constantly evolving our online stores so that our customers have the best purchasing experience possible. We also apply this creative outlook to the products we sell. From exclusive merchandise to live concert recordings to concert experience packages, we've sold it all before and we're always developing new ideas.
officialCOMMUNITY puts artists in business for themselves by supporting their offline business, enabling access to their audience, and conducting all service at lower than industry rates, while providing high-touch artist-branded customer service. Visit us now: http://www.officialcommunity.com/
Partial Client List:
Billy TalentBlue RodeoDavid GrayGenesisGeorge MichaelGodsmackGreat Big SeaIl DivoJames TaylorKeith RichardsMark KnopflerRoger WatersRufus WainwrightSantana Fan ClubStyxTed Nugent
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